Description
Google’s organic free traffic, particularly for locally targeted businesses, is a highly targeted lead-generation strategy often underestimated.
Main Difference Between Paid Ads & Local SEO:
Paid Ads: Most paid ads are not based on the need. Mostly based on point of interest.
- Most paid ad algorithms are based on predicting a person’s lifestyle or daily conversation.
- Every business exposer has a cost based on location, person, and category.
- In paid ads, the purchase rate is very low according to the visibility.
- The ratio of customer support and purchases is very low.
- Public positive reviews and customer support are very hard to maintain.
Organic Traffic: This traffic source is complete based on users’ needs because people manually search for specific solutions.
- Once you rank higher or acquire a position, your brand is visible.
- 1st position acquires the most traffic and business.
- ZERO cost for every visitor or lead.
- ZERO cost for brand visibility.
- For Local SEO strategy, lead generation is not limited to website ranking positions.
- Traffic Sources:
- Website ranking positions
- Google Business Profile Ranking
- Map Visibility
- Image Traffic
- As the lead comes via searching specific query:
- They are very targeted
- Ready to buy or purchase (most cases)
- Easy to get most of the traffic (If the Price & Service are optimized properly)
We have been working in the SEO industry since 2010. We have overcome each and every single Google update, and we are also very aware of every single update that organic traffic-based businesses have experienced along our work experience.
From all the up-to-date factors that Google prefers to be covered for ranking websites, we included them in our packages.
This package’s specialty is that the whole process is GEO-optimized. Each submission is based on a local ranking signal.
Top 4 Local SEO Ranking Factors that Work
- Specific Local and Map Optimization
- Driveway Optimization to that specific location-based Map Radius
- GEO-tagged Image Optimization
- Name, Address, and Phone Number Optimization
Local SEO Packages & Platforms Road Map
We have 6 sections in our package to clearly explain what we are promising in this service:
Money Site Onpage Work:
In this section, every platform structures the website to rank locally. The site structure of local optimization is given below:
- Focus Local Keywords: Main 100% local-based keywords that will completely benefit you in acquiring local traffic.
- Local Keywords Coverage: This is a clustering of keywords to cover as many local keywords as possible.
- Local-Based Info Content: These informational contents are based on the location-based topic interest.
- Drive Way Articles with Maps: These articles will be based only on the explanation of how to drive to your business location by following the easiest route.
- SILO Interlinking (Both Info & Driveway): All the informational articles and the driveway articles will be interlinked based on information structure and finally connected to the product pages.
- Local Based Onpage Audit: We will cover all the important local onpage factors here.
- Competitor Analyzed Road Map: This part effectively merges all the successfully ranked businesses’ SEO strategies and implements them on our site.
- Local-Based Schema Markup: As it is a very important factor for local SEO, we want to include it in the packages
- Landing Page Optimization: This is a must-do optimization for all businesses to convert the landing page.
Local Based SEO & Backlinks
This whole backlink process will be based entirely on local optimization. Every platform will have the highest level of multiple local optimization strategies.
- Customized Google Maps: This section will discuss 2 Google map-level signals for local ranking and map ranking benefits.
- Google Maps Circle (Total): Each Customized Map optimization is based on the radius from the business point as a center, so we can gradually increase our ranking radius.
- Local Map Citations: We will mark and put our business details in the popular positions to boost the business’s position and GBP on popular map positions so targeted searched-result traffic can land on the required business landing page or pages.
- Driving Directions on the Map: Our optimization will also cover driving routes from popular points.
- HQ GBP Posts (300 words): For a local business, it is a must-do list that GBP must have continuous posts and updates to keep things date and visible for ranking.
- HQ GBP Posts (1k Words Full Optimized): This section is highly recommended. GBP posts that are fully optimized have a better chance of map exposure and ranking.
- Geo-Tagged Images: Images are vital to local client hunting. Most local clients are influenced by visual explanations and detailed images.
- Local Citation: A major part of local backlinking is getting listed in directory sites that specify geolocation.
- GEO Tagged Image Sharing: We will share geo-tagged images on specific image-sharing sites to get local attention, clicks, and traffic from local Google image search results. The most fun part of this traffic funnel is that the image itself delivers converting information according to people’s interests.
- Video (GEO Tagged): This ranking strategy also includes video. We will try to rank our videos using Geo-Tagged optimization so we do not miss traffic from Google’s video section.
- GEO Targeted Profile: We have extracted only those profile sites where we can mark your location to add more weight to local SEO signals.
- Guest Posting (GEO Optimized & Local): This is a very powerful local ranking booster, according to our advanced Geo-optimized working processing. What we follow:
- Local TLD-based Domains: In our outreach process for local SEO, we prioritize local TLD domains to give Rocket a local boost. In most cases, this goes beyond our package guest posting budget, but we do not drop them out. We contact our clients and discuss possible opportunities if they can match the budget.
- Language of the Site: We filter sites according to the required language.
- Traffic Source of the Site: Our next priority is to keep the sites with traffic from the targeted country.
- Stability of the Site: We also check the condition of the site after all the latest Google updates.
- For Power: We do not leave behind any important SEO matrices that webmasters are suggesting.
- Expired Web 2.0 (GEO Optimized), Web 2.0 (GEO Optimized & Login + AC) & PDF (GEO Optimized): All these 3 platforms are optimized with very important local SEO ranking factors:
- Geo-Tagged Images
- Local Video Embed
- Local-based article and Title
- Name, Address, and Phone number
- GBP Embed
- Question Answer (Local Based): After Google’s latest updates, we all know the organic traffic opportunities in Quora Answers:
- Region-based section
- Language-based section
- Niche based section
Frequently Asked Questions (FAQs)
